Hermes Registry

ima-sdk-basics

v1.0.0Skill

Use this skill for Interactive Media Ads (IMA) SDK client-side ad insertion when you are requesting video ads client-side into websites, apps, TVs or other platforms with VAST or VMAP. Do not use for Dynamic Ad Insertion (DAI), SSAI, or SGAI (use the `ima-sdk-dai-basics` skill instead).

SourceIDima-sdk-basics

IMA SDK basics

The Google IMA SDK (Interactive Media Ads) lets you load in-stream video and audio ads into websites, apps, TVs and other digital platforms. Use an IMA SDK to request ads from any VAST-compliant ad server and manage ad playback.

Prerequisites

Before integrating the IMA SDK, you must read the platform-specific guide below to support all platforms that your app can support:


Quick start (general workflow)

  1. Import the SDK: Prerequisites, dependencies.
  2. Initialization: Early setup, Warmup, Settings Configuration, and Ad UI Setup.
  3. Ad Request: Creating and triggering the request, User gesture compliance.
  4. Ad Load Success/Failure: Handling the load event to get the AdsManager, or handling early fatal errors.
  5. Ad Playback Events: Listening to playback events via AdsManager to coordinate content play/pause, and handling non-fatal LOG events and fatal active playback errors.
  6. Cleanup: Properly destroying the AdsManager to release resources and prevent memory leaks.

For detailed, platform-specific implementation details, always refer to the guides in the Prerequisites section.